OUR STORY · EST. 2021
WE BUILT THIS
IN A PANDEMIC.
In March 2020, Natasha Lim watched every gym in KL close overnight. A former Lululemon brand ambassador and fitness coach, she spent the next 12 months running free Zoom workouts for 400+ followers. By 2021, she had the community, the coaches, and the conviction to build something real.
How we got here
2020
MCO lockdown. Natasha starts free Zoom workouts. 400 regulars in 3 months.
2021
First studio opens in Mont Kiara. 3 formats: HIIT, Ride, Yoga. Waitlist from day one.
2022
TTDI and Bangsar locations open. Lift format launches. 800 members.
2024
5th studio in Subang. 2,400+ members. SURGE Magazine launched.
MOVE TOGETHER
Community is the product. Every class, every location — you're surrounded by people who show up like you do.
NO EGO
No mirrors in the weight room on purpose. Fitness isn't a competition. Show up, do the work, go home better.
EARN YOUR REST
Recovery is part of the programme. Our yoga and cooldown sessions aren't optional extras — they're how you come back stronger.
The Team
Natasha Lim
Founder · CEO
Khairy Azman
Head of HIIT
Priya Rao
Ride Director
Siti Liana
Yoga Lead
Join the SURGE community.
FIRST CLASS FREE · NO COMMITMENT · JUST SHOW UP